Sounds like the name of a cheesy ’50s horror flick. But actually, it’s my nickname for the book I just finished, The Big Switch by Nick Carr.
I first mentioned him and the book in a post a couple weekends ago. I like my crazy title because Carr documents some futuristic doomsday scenarios that that are actually coming true in the Age of Google.
Filed under: Books | Tagged: crowdsourcing, data cloud, Google, Google App Engine, IT, Nicholas Carr, Nick Carr, The Big Switch, VeriCenter, Web 2.0, Web application, World Wide Computer | 1 Comment »