I’m happy to announce that next Monday and Tuesday I will be in New York attending the O’Reilly Tools of Change conference. With all the bad news permeating the publishing world, it will be a welcome change to be immersed in the technology and the vision of people focused on future of publishing. I’ll be gathering and sharing as much info as I can on some of the most forward-thinking publishing technologies and the companies behind them.
I plan to sample as many sessions as possible, and will be posting and tweeting anything and everything I find share-worthy. The things that directly relate to InDesign, I’ll post at InDesignSecrets.com. Everything else I’ll post here or tweet here. The official conference Twitter page is here. I’ve already been doing my homework, reading up on the solutions that will be showcased, and there’s some very cool stuff. Should be a lot of fun—and a lot to write about.
The industry is quickly evolving from a linear print-driven desktop publishing type workflow to a collaborative, cross-media delivery of rich content. Publishing is being redefined. “Ecosystems” is the buzzword. No longer is it adequate to put out a beautiful book. You need the beautiful book, plus the Flash-enabled PDF eBook. Make it customized. And throw in a blog, a wiki, and a Twitter page for people to follow. In my mind, the key questions are: what do your customers really want? how do you make it? and how do you make money doing it? And that is what I will seek to find out. Stay tuned.